Lecture “Neuroeconomics: Brain makes decisions. Polytechnic Museum, Moscow.

Lecture “Neuroeconomics: Brain makes decisions." By Vasily Klucharev (University of Basel),  Polytechnic Museum, Moscow, 21.12.2011, 19.00.

Economics, psychology, and neuroscience are converging today into a unified discipline of Neuroeconomics with the ultimate aim of providing a single, general theory of human behaviour.

Neuroeconomics provides social scientists and future managers with a deeper understanding of how they make their own decisions, and how others decide. How is an optimal decision programmed by the brain? Is it possible today to predict the purchasing intentions of a consumer looking to his brain activity What is the evolutionary background of our economic behaviours? All these questions are addressed by neuroeconomics.

Entrance fee - 200 Rubles